Our task was to produce a high-quality TV spot aimed at re-launching the famous Borjomi mineral water brand. The challenge was to manage all the complex technical specifics of the spot and to meet client’s budget.
So we held a pitch to choose the right supplier, who could provide us with the best specialists for negotiated prices. In the end, we managed to produce the spot for provided budget without any compromise on quality. The production involved a great team: Italian director duet, Czech post production, Czech special effects people and the most interesting – shooting water splashes and flying out props with a high-speed Phantom camera, able to shoot at 1000 frames per second, which has only recently been introduced in Ukraine.
Agency Producer: Irina Pigal
Art Director: Katerina Amirkhanova
Copywriter: Alexandra Doroguntsova
Creative Director: Will Rust
Production company: Moloko Film
Director: Borgato & Berto (Italy)
DOP: Didier Daubeach (France)
