«Hercules» is one of the largest ice-cream brands in Ukraine with more than 40 different products. The brief was to develop new integrated brand identity for «Hercules» products from scratch to make them widely recognized and identified with the corresponding brand by consumers.
In support of the national promo campaign of brand Sarmat "Euro trip to brewers!" RedWorks studio presented series of promo t-shirts, available in promotional web-shop.
Korona trademark launched new products on market – Biscuit Desserts Korona and Korona Chocolate Canape. Just after the launch it became clear that current packaging design was not satisfying as for the level of Korona brand. Thus it was in need of redesign.
Our task was to produce a high-quality TV spot aimed at re-launching the famous Borjomi mineral water brand. The challenge was to manage all the complex technical specifics of the spot and to meet client’s budget.
Our task was to make something more than an ordinary TV spot – we were to create a cinematic experience by producing a 4-minute-long film to run in cinemas and web, and its TV format cutdowns.
Our task was to organize a photo shoot of a classical story of Adam & Eve, but in a modern way and with a premium look. And, naturally, connected with the brand.
The Georgian tea which has been exporting abroad for a long time is available at home now, in Georgia, under the trade mark Gurieli Export. Ogilvy&Mather faced the complex working out of the creative concept of the tea brand, its identity and name.
The new national promo campaign of brand Sarmat – Euro trip to brewers! - started in summer 2010. All beer fans had a real chance to visit famous breweries of Czech, Poland, Holland and Ukraine, which are a part of the world giant SABMiller plc, and personally appreciate skills of the best European brewers.
